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Brand Goals for Blogher? Bloggers?

Blogher was an amazing experience.  I met so many fabulous people and learned a tremendous amount.

Even before  the conference had wrapped questions began to mill around my mind – I couldn’t help but feel there was a disconnect between the expectations of the brand and blogger’s in attendance.

Since returning home the brand follow-ups have begun to flood my inbox and the din of my questions has turned to a thunder.  I couldn’t help but contemplate  – clearly they invested tremendous resources to be in attendance – but what were their goals?

My goals for attending Blogher were:

  • Establish and improve on professional relationships you – the brands and brand reps that fit with the Pure Natural Diva brand.  To clarify – by  professional relationships
  • I’m looking for brands that have budgets to compensate bloggers for ambassadorships  and promotional campaigns
  • Spread the word about the Pure Natural Diva Blogger’s United Campaign – #bUnited – in support of the safe chemicals act that is currently in front of congress.
  • To meet many of the people that are a part of my online world face-to-face and strengthen those relationships
  • While I am always looking to hone my blogging skills – this wasn’t my purpose for this conference.

Those were my goals.  But back to my original question… What were your goals?  Instead of letting my thoughts continue to aimlessly roam – I decided to ask?


surveys

Survey Says...


If you would,  take a few minutes to respond to these 10 questions.  My hope is to better understand how we can all work better with one another and get better at what we do, and hopefully get us all a bit closer to achieving our goals!

This is also completely confidential – so please be completely candid.

Brands: View Survey

Blogger’s: View Survey

To learn more about Pure Natural Diva and how we reach our audience – click here.  We also have an strong network of eco blogger’s and are able to develop farther reaching campaigns.

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